VIRAGO MEDIA PVT. LTD.

Gujarat’s first-ever multilingual comprehensive, RoC-registered digital media company will deal with news, views, and entertainment on various platforms.

The name is derived from the Latin Vir meaning hero or male, and ago, which suggests an association or resemblance. A Virago was a woman of stature, strategy, ambition strength, valour, and impeccable character. A female warrior, like The Wonder Woman, Jhansi ki Rani, and the Amazons, like our Mothers who had to fight for their basic right to education and freedom.

FOCUS POINTS
Strong, Fierce, Ambitious, Intelligent, Heroic, Courageous Woman

VIBES OF INDIA

A digital news publication from the VMPL group.

A media behemoth in making that does not undermine the readers’ intellect but engages them with the true vibe of the country.

Led by internationally awarded and acclaimed journalists, VoI aims to redefine and reshape the way news is written, produced, and consumed.

FOCUS POINTS
Connection, Engaging, Strong, Fun, Truth, Courage, Credibility

SYMBOL
A striking and vibrant identity that is young, fresh, and dynamic with loads of energy, with a hint towards conversations.

TYPEFACE
A strong and clear typeface that’s on point and clutter-breaking.

COLOUR
A gradient blend of warm, and cool colours for an identity that is solid, transcendent, and inclusive

HOUSE FONT

Freight Sans is a humanist sans serif font with a warm and friendly appearance. It has a large x-height and open apertures which makes it a great sans for setting body copy. With a large family to choose from Freight Sans is an ideal font for a multifaceted brand such as Vo!

CLEAR SPACE AROUND LOGO AND SYMBOL